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Burtin, Will, 1908-1972



Will Burtin (1908-1972) was one of the foremost information designers of the twentieth century. After emigrating to the United States from Germany, Burtin became art director for Fortune magazine. Burtin established his own design firm in New York in 1949, with clients including Union Carbide, Eastman Kodak, the Smithsonian Institution, and Upjohn Pharmaceuticals. Through the design of Scope, the Upjohn firm's journal for physicians, as well as his award-winning exhibitions, Burtin made important advances in making scientific knowledge more accessible.

Found in 1 Collection or Record:

General Exhibits

Scope and Contents

Materials pertaining to exhibits that were produced for the general public. These materials include correspondence, schematics of exhibits, brochures, tour guides, news stories and previews of the exhibits.

Included in these exhibits are "The Brain" and "The Cell" which were famous exhibits done by Will Burtin that toured the country's museums. Also included are files concerning the old fashioned Upjohn Drug Store at Disneyland.

Dates: 1887-2001